Travel agencies have been around for decades; in fact, the first travel agency was founded in 1841. But with the rise of online booking, many people assume that travel agencies are a thing of the past. However, there’s still a place for traditional brick-and-mortar travel agencies. In fact, many people prefer to work with them because they offer personalized service and expert knowledge about specific destinations and types of trips. In this article we’ll explore what online travel agencies are and how they can help your company thrive in today’s competitive market.

What is an online travel agency?

An online travel agency (OTA) is an online service that helps travelers book their trips. OTAs can be classified as either direct or indirect. A direct OTA sells directly to consumers, while an indirect OTA sells through travel agents.

How can you maximize your OTA presence?

As a travel agency, you can … Continue reading >>>