Travelocity.com’s Online Marketing Strategy

Travelocity.com is one of the most recognizable names in the travel industry. The site started out as a way to help people find flights and hotels, but has since expanded its offerings to include cruises and other travel packages. It’s no wonder why so many consumers are familiar with the brand: Travelocity has been smart about marketing its services over the years and building an online presence that attracts new customers every day.

The Ultimate Travelocity Marketing Plan

The Ultimate Travelocity Marketing Plan

Marketing plans are a crucial element of any company’s growth strategy. They help you determine what you want your brand to be known for, who your target audience is, and how to reach them with the right messages at the right times. The ultimate travelocity marketing plan includes:

  • A strong mission statement that articulates why the business exists
  • A clear vision of where it wants to go
Continue reading >>>